Winners of the 2014 African Blogger Awards

The winners of the first annual African Blogger Awards - that saw over 520 entries from 27 African countries - have been announced. “The competition received entries from all corners of the continent including Nigeria, Kenya, Benin, Mali, Morocco, Togo, Cameroon, Malawi and Eritrea, to name a few, with the diversity of nationalities being a clear indication that social media influencers across Africa have welcomed the opportunity to be measured quantitatively against their peers,” says Murray Legg, co-founder of the African Blogger Awards. The 2014 African Blogger Awards are the first true, impartial measure of the reach, resonance and relevance of an influencer channel. The awards also mark the first time that winners have been announced based on scientific metrics, rather than through peer nominations The major winners are: The best blog in Africa is Niaje The best Instagrammer in Africa is Gareth Pon All other award winners are given here Entrants were required to register their online properties on Webfluential, a platform designed to impartially quantify their reach, resonance and relevance. Marketers can now get in touch with all entrants to share branded advertorial content with these African audiences. “The calibre of entries into the Awards reveals how social media marketing is growing in influence across the continent,” says Mike Sharman, co-founder of the African Blogger Awards. “The entrants’ combined audiences total over 5.6 million blog visitors, 10.2 million Twitter followers, 2.5 million Instagram followers, with YouTube channels offering a combined 75 million views.” Winners in each category receive a commemorative trophy and a web banner announcing their achievement that can be personally-leveraged through their social network. “Congratulations to all of the winners in the first African Blogger Awards. We look forward to seeing and ‘measuring’ your continued success,” concludes Legg. The next African Blogger Awards will be held in February 2015.