Pictures of the recently held TMCC seminar on branding at Serena Hotel, Dar es Salaam. In attendance were the four main speakers and Marketing, PR and Communications Professionals from the private, public and nonprofit organizations. At the end of the seminar, it became abundantly clear that branding gives life to anything.. You as an individual, your product as a offering, your corporate as an organization and even a nation. It all starts with the person … YOU. The ‘who you are’ will rub off on whatever you do. Branding is a strong and powerful tool to build value.
Ikechukwu Kalu, Director at Marketing Initiatives Limited (organizers of the Seminar) ushering Amb. Juma Mwapachu into the seminar hall at Serena Hotels in Dar es salaam
Rodgers Mbaga, Director at Marketing Initiatives Limited (organizers of the Seminar), giving the welcome address at the seminar
Dr. Wale Akinyemi, CEO, PowerTalks Corporate & Personal Development Consultants speaking on the power of personal branding and how it is affecting every other thing we do.
Amb. Juma Mwapachu, the immediate past Secretary General of the East African Community, stressing a couple of points at the interactive session of the seminar
Christian J. Porter-Schultz, Global Brands & Communication Strategist speaking on Corporate branding and how we need to keep our it simple and relevant to our target audience
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| Joe Taylor, MD/CEO, PUSH Observer, Tanzania speaking on the need for Advertising and PR to work together efficiently to build strong brands. |
Group picture of participants.
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